Dec 14, 202285
Web marketing can be defined as a set of strategies, techniques, and tools used to promote a brand, product, or service through the Internet. Starting with a brief overview, we will come up with 7 strategies to get the best results. This is how we begin to understand the web marketing key created by identifying two distinct macro-areas, which are divided into other areas:
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Dec 12, 202246
When you are thinking of starting your own business, you are probably wondering if your idea has worked. Then there are questions about what you should do to start a business. Providing quality services or products is not always enough to keep your business door open. In addition to quality, it is essential to know how to conduct business. In other words, you must have a business plan before anything else.
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Dec 09, 2022172
Who does not want to earn extra money? If the answer is "I don't," I'm sorry to tell you that you're reading the wrong article. We don't know about you, but we've always felt that money was never enough. The cost of living continues to rise, the bill continues to rise, and let's face it, sometimes it's better to indulge in whimsy. Otherwise, what is the benefit? So we decided to create this article.
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Dec 06, 202293
Companies that want to reach their customers and raise their level of awareness often decide to advertise themselves and their products on Instagram, among other things. Anyone who remembers that Instagram is now one of the most successful social media platforms quickly realizes the great potential behind this type of marketing. But what should be considered with the most successful Instagram channel? How to increase the range? And how to inspire users to communicate more?
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Dec 04, 202251
Some of the objectives justify the use of social networks in the business environment. They are to increase engagement, get feedback or connect with customers and followers. Such media are considered an important tool of business communication because they communicate directly with the consumer. The use of social networks in business strategies brings together different points of the customer journey. Search step by step which opens after the first purchase.
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Dec 02, 202283
There is a lot of competition in the market today (offline/online). We see more and more businesses, companies, or brands trying to enter the offline and online world. This is why using benchmarking as a resource to know and study your competition allows you to look beyond what you do and avoid mistakes that others have already made. There is a lot of competition in the market today (offline/online). We see more and more businesses, companies, or brands trying to enter the offline.
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Nov 30, 2022125
In 2022 email marketing will continue to be one of the most important communication strategies for the business. The efficiency, speed, scope, and visibility that it offers cannot be compared with other types of strategies. Brands have learned to use it as an integral part of their marketing activities and will continue to do so in 2022. Having an email marketing strategy in 2022 will be the key to achieving all business objectives. But to get results, you need to consider several factors.
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Nov 28, 2022131
As a business owner, your website is your greatest asset. It serves as a platform to promote your company and is the ultimate tool for selling yourself and your products or services. The key is the user experience of the website. Using search engines like Google is as easy as finding web pages. And don't tell us you don't love the ease of viewing photos and videos through Instagram and TikTok.
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Nov 25, 202298
A supposedly innocent critique on social media channels can very quickly develop into an uncontrolled accumulation of negative comments. This so-called shitstorm not only creates bad press but in the worst case can also affect the perception of the whole brand. The following article explains the definition of a fecal storm, known examples, and important warning signs. Also, five critical responses from Shitstorm Marketing are listed, as well as measures to prevent the worst development.
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Nov 23, 202272
Rebranding a brand is a set of marketing actions dedicated to changing some or all of the components of a brand. The name change can range from redesigning the visual space (logo, color, visual identity) to applying a new idea or brand ideology (target audience, market expansion, communication tone, service or product commitment, etc.). Basically, Rebranding in its text translation means "brand change".
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